On the runway, if the “first look” opens up excitement and sets the “mood & tone” for the BST, the “last look” is the chess piece that locks the performance in the viewer’s mind. Especially in Haute Couture shows , the number of times we see the model playing the last appearance of the bride is always more. Look no further, CHANEL has made wedding dresses a norm.
Last look is a wedding dress when did the tradition start?
Before World War II, there was no specific description of the wedding dress in the West, brides often just walked into the aisle in their best clothes. The moment marking the birth of the white wedding dress was the wedding of Queen Victoria to Prince Albert. But according to Parsons School of Design scholar and fashion researcher Molly Rottman, white at that time did not symbolize virginity and purity, but wealth and status. “Queen Victoria wore white at her wedding to show that she was so rich that she didn’t need to wear her dress again and even less worry about it getting dirty. ”
Seizing the opportunity, designers in the first half of the twentieth century quickly launched a service to order wedding dresses for upper-class ladies. They even put wedding dresses “on the floor” in the summer collections to strongly spread the movement. The most typical design is Jeanne Lanvin’s design for the wedding of Marguerite Marie-Blanche’s daughter to Count Jean de Polignac in 1924.
Wedding dress can be considered the most expensive outfit in every girl’s life, Therefore, it is understandable that it won the best position in the most couture show. Although the trend of ending with a wedding dress emerged somewhere in the 40s and 50s, it was only really recognized as a tradition in 1957.
Over the years, this tradition has been continued and maintained by fashion houses with bolder and more unpredictable creations. In 1965, YSL chose Russian dolls as an inspiration beyond France to create a wedding dress with the shape of a butterfly cocoon.
CHANEL, a fashion house known for its wedding dress tradition, reversed the order with the launch of the “groom” at the casino in 2015/16. No longer a floating ball gown embroidered with glittering materials, Karl Lagerfeld chose an elegant white suit, followed by a long chiffon attached to the shoulder.
Dior is famous for its big plays in the true sense of the word, from the idea to the design being “dramatic” but equally poetic and romantic – which is a characteristic of the fashion house. Under the era of “British madman” John Galliano , one was honored to see Madame Dior on the 2005 couture catwalk in a white dress with a stunning butterfly-style back.
In 2011, Galliano “dyes” the catwalk again through layers of ghostly tulle fabric, brushing off all the romantic stories of the house that he inherited and recreated in the 21st century to sketch out a trick bride, mischievous but possessing a deadly charm.
A series of other fashion houses have also released many unique “artworks”, making the image of the bride become colorful and colorful. If Schiaparelli entrusts her dream to a white dress that floats like a cloud, with a “heart that lives in silk”, Zuhair Murad let the bride get married in an ivory white dress studded with crystals and sequins .
Moschino is more thorny with the image of Queen Marie Antoinette before the most influential democratic uprising in French history in order to recall the outrageous privileges of the elite… Despite the number of shows closed. wedding dresses have been reduced, this is still a beautiful and rare tradition that the fashion world unanimously upholds.
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